Honestly, I think Xiaomi completely changed the game in India. Before they came, phones with good specs were either super expensive or unreliable. Xiaomi offered both quality and affordability, which no one else was doing. Their entry around 2014-2015 really forced even brands like Samsung to rethink pricing.
Honestly, I think Xiaomi https://xiaomiui.net/how-india-fell-in-love-with-risk-on-a-6-inch-screen-63608/ completely changed the game in India. Before they entered the market, getting a phone with decent specs meant spending a lot or settling for poor quality. Xiaomi brought powerful specs at affordable prices, which was a game-changer. Their entry around 2014-2015 disrupted the market so much that even big brands like Samsung had to adjust their pricing strategies. They also pushed online flash sales, which created hype and demand. Overall, Xiaomi raised the standard and made smartphones accessible for millions of people across India.
You're both right. They democratized smartphones in India. But let’s not forget their aggressive flash sale strategy. Some people loved the hype, others hated it because it made phones hard to get. Still, that buzz helped them grow super fast. I’d say they didn’t just bring cheaper phones—they made people expect value for every rupee spent
